I’m looking forward to addressing the Hispanic Lawyers Association of Illinois again. This presentation will be for the HLAI and the HLAI Business-Development and Practice-Development Committees. I’ll be speaking on “50 Marketing Ideas in 50 Minutes” on January 19, 2017…
Read MoreCan Consultants Be Trusted Not to ‘Sell from the Podium?’
Do Consultants Often “Sell from the Podium?” Tim Corcoran ably summarized the feelings of many consultants and professional speakers with a recent blog post which includes this excerpt: “Major conferences often have a bias for in-house professionals as presenters. “We must be…
Read MoreImpressive Primerus Amsterdam Conference
“Legal Marketing Trends. Is Your Firm Prepared?” I had the good fortune to be invited to present in Amsterdam at the annual global conference of the International Society of Primerus Law Firms. I spoke on the topic of “Legal Marketing Trends….
Read MoreAnother terrific LCA litigation conference
The Litigation Counsel of America always has terrific CLE and educational programming. This week’s LCA conference in Charleston, SC was no exception, as the 130 attendees learned some valuable trial advocacy skills from Ric Gass, Mike Brennan, and David Turek from…
Read MoreSpeaking in Puerto Rico to Financial Services Lawyers from Meritas Law Firms Worldwide
Speaking in Puerto Rico to Financial Services Lawyers from Meritas Law Firms Worldwide Ross Fishman spoke in beautiful San Juan, Puerto Rico to US and international lawyers from #MeritasLawFirms Worldwide’s Financial Services Group, regarding “How to Tell Your Story Online.”…
Read MoreOnline-Marketing Webinar – Playing the Google Game
Playing the Google Game – Marketing Yourself Online (CBA Webinar) February 4, 2015 12:00-12:45 p.m. What happens when someone Googles your name? Because before a client or prospect decides whether to hire you, they will Google you. And when they do, what do…
Read MoreWho ever heard of a conference without evaluations?
Who ever heard of a conference without evaluations? I spoke recently at a conference where the organizers didn’t seek real audience feedback. For reasons that escape me, they didn’t ask the attendees to rate the speakers on a simple…
Read More“When a firm hires you, they want A SHOW.”
“When a firm hires you, they want A SHOW.” A wise old friend told me when I was first going into consulting: That was the best speaking advice I ever got. There are smart people everywhere. Content is comparatively easy….
Read MoreIncreasing Revenue & Referrals in Global Law & CPA Firm Networks
Speech: Teaching International Law and Accounting Firm Networks to Generate More Referrals and Revenue As I’ve frequently mentioned, I’m a big fan of international law and accounting firm networks. I’ve seen countless times how global networks and affiliations generate intra-network referrals worldwide, while…
Read MoreInternational Law Firm Networks Should Have Fun
International Law Firm Networks Should Have Fun I’m a big fan of international law firm networks. I think the “good” ones can offer great value to their members, in terms of in-bound and out-bound referrals, as well as significant education…
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