By Ed Poll, LawBiz.com Lawyers who are together physically in an office environment share a camaraderie that shapes the firm culture. If problems or issues develop in running the firm, the partners can gather in a conference room and resolve…
Read More
Fast Company is one of my must-read monthly magazines. I read it cover to cover, and subscribe to a number of daily or weekly emails as well. Here’s a snippet and a link to an article from one of the emails. Those of us who speak…
Read More
For those interested in adding stories and humor to their presentations, there’s a decent book I read entitled, not surprisingly, “Using Stories and Humor: Grab Your Audience” by Joanna Slan. Early in the book, it discusses the difference between two…
Read More“If you don’t leave the client in a better position than the client was in before you got there, then there is no point in having you there at all. “You must be able to clearly define and articulate how…
Read More
Last night, I left the very successful Marketing Partner Forum, and packed up two nights’ worth of new hotel soap, shampoo, conditioner, lotion, shower gel, shower caps, sewing kits, etc. to bring home and donate to battered women’s shelters. Many years ago,…
Read MorePutting Relaxation Back Into Firm Retreats: Loosening Up the Lawyer Mind By Janet Ellen Raasch From the ABA Journal Progressive law firms are making their annual retreats more engaging and productive through creative use of relaxation in a wide range…
Read MoreQ: As Marketing Director I’ve been asked to play a role in our firm’s retreat. Should I? How? A: Jump at the chance be involved in a high-profile activity like a retreat. I’ve led or been involved in more than…
Read More
As I posted previously on Ross’s Law Marketing Blog: Looking to get your Social Media program accredited for CLE?There are a couple great posts by CLE Guru Tim Baran at BaranCLE, which offer some useful tips and resources. He also provides sample continuing Legal Education (CLE) accredited social media…
Read More
A few years ago, I gave a speech at a law firm retreat regarding marketing and strategic planning. It was a large firm, lawyers and marketers came in from 20+ offices, speaking dozens of different languages. And while I spoke,…
Read More
Our firm is planning to host a seminar series. Should we make the seminars free, to increase the number of participants (and potential future clients) or should we charge a small fee to cover some of the costs (thereby possibly…
Read More
Get updates by email!