Earlier this week I presented a marketing and networking training program to 250 junior associates working at one of the world’s ten largest law firms. I can’t mention the firm’s name, but they have an exceptional in-house professional-development team, and…
Read MoreAn Entire Conference Selected From LawFirmSpeakers.com
An Entire Conference Selected From LawFirmSpeakers.com Every year, the highlight of the LMA Midwest Chapter is the annual conference. We anticipated 150 attendees from over 100 law firms across the Midwest – Illinois, Wisconsin, Indiana, Missouri and more. Last summer,…
Read More“Don’t tell me why you suck. Suck less.”
My old law-marketing friend Heather Morse has a fun and interesting blog, The Legal Water Cooler. A recent post entitled “Slapped upside the head with truth.” discussed her recent attendance at a national marketing conference, and a post-conference chat she had…
Read MoreIntegrated Marketing presentation
Thanks to Doug Graham and Jeff Dennis (@JeffDennisMKT), as well as everyone in Cleveland at ALA, LMA (@LMAOhio), and the Cleveland Bar for the terrific hospitality today re my Integrated Marketing presentation. Here, with Jenn Cartmille and Mark Elliott. Nice…
Read MoreAn Awesome Digital Business Card – Cool QR technology from MobileKlik
Last week, I posted about business card designs, and the impressions they can make. I received some questions about digital business cards too. Here’s what I use: As most of you know, this design is actually a “Quick Response” or…
Read More“Nice to meet you. Here’s my [crappy, flimsy] card.”
Professional speakers collect a lot of business cards. You ever receive a business card that’s on cheap paper? That feels thin and flimsy, and… wilts? We all have. Remember the subtle, subconscious feeling of disappointment? What a missed opportunity that…
Read MoreGoat Ankle Bones – Best Law Firm Giveaway
Best Branding Giveaway – Mongolian Fortune-Telling Bones One way to reinforce your message and personal marketing is with a unique and memorable giveaway. This can be especially powerful when you can find a way to connect it to your firm, name,…
Read MoreLMA’s “Just JDs” program summary
You Don’t Ask Someone to Marry You on the First Date- and other bits of wisdom from the Just JDs program at the LMA Conference by Amy Smith, Marketing Director, ThompsonMcMullan, Richmond, VA Business development is much like dating….
Read MoreLaw Firms Can Advance with a Retreat
By Ed Poll, LawBiz.com Lawyers who are together physically in an office environment share a camaraderie that shapes the firm culture. If problems or issues develop in running the firm, the partners can gather in a conference room and resolve…
Read MoreAir Travel Tip – bring an uninflated party balloon.
Professional speakers spend a lot of time on airplanes. Shoved into the pocket of every briefcase, backpack, and roller bag, I have a couple small uninflated birthday party balloons. Why? I have four kids. They’re now ages 12-21, but when my…
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