Thanks to Doug Graham and Jeff Dennis (@JeffDennisMKT), as well as everyone in Cleveland at ALA, LMA (@LMAOhio), and the Cleveland Bar for the terrific hospitality today re my Integrated Marketing presentation. Here, with Jenn Cartmille and Mark Elliott. Nice…
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You Don’t Ask Someone to Marry You on the First Date- and other bits of wisdom from the Just JDs program at the LMA Conference by Amy Smith, Marketing Director, ThompsonMcMullan, Richmond, VA Business development is much like dating….
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Professional speakers spend a lot of time on airplanes. Shoved into the pocket of every briefcase, backpack, and roller bag, I have a couple small uninflated birthday party balloons. Why? I have four kids. They’re now ages 12-21, but when my…
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Everyone I’ve asked remembers having had the nightmare where you wake up in a sweaty panic that you forgot about an important test, or discovered during finals week that you were signed up for a class you’d never attended. From…
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Fast Company is one of my must-read monthly magazines. I read it cover to cover, and subscribe to a number of daily or weekly emails as well. Here’s a snippet and a link to an article from one of the emails. Those of us who speak…
Read MoreAt law firm seminars, retreats, and conferences, in spite of your best efforts, mistakes happen. Problems arise. The unforeseeable occurs. I’ve spoken at retreats where people were up in arms following allegations of inappropriate touching by a masseur at the…
Read More“If you don’t leave the client in a better position than the client was in before you got there, then there is no point in having you there at all. “You must be able to clearly define and articulate how…
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Last night, I left the very successful Marketing Partner Forum, and packed up two nights’ worth of new hotel soap, shampoo, conditioner, lotion, shower gel, shower caps, sewing kits, etc. to bring home and donate to battered women’s shelters. Many years ago,…
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Many attorneys enjoy giving speeches as part of their personal marketing program. Speeches enhance your resume, increase your name recognition in niche practice areas or industries, and can help you meet new people. It is important to remember that in…
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As I posted previously on Ross’s Law Marketing Blog: Looking to get your Social Media program accredited for CLE?There are a couple great posts by CLE Guru Tim Baran at BaranCLE, which offer some useful tips and resources. He also provides sample continuing Legal Education (CLE) accredited social media…
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